Sans Normal Nubef 2 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Averta PE' and 'Averta Standard PE' by Intelligent Design, 'Axiforma' by Monotype, 'Santral' by Taner Ardali, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, playful, punchy, modern, impact, approachability, clarity, modernity, rounded, chunky, soft corners, compact apertures, high impact.
A heavy, rounded sans with broad proportions and a sturdy, geometric build. Strokes are consistently thick with smoothly curved shoulders and bowls, giving letters a dense, uniform color. Counters are relatively small and apertures tend toward closed, while terminals are clean and blunt rather than tapered. The overall rhythm is steady and compact, with circular forms that read as slightly squarish due to the weight and tight inner spaces.
Best suited to display settings where strong impact and clarity are needed, such as headlines, posters, branding lockups, packaging, and short calls to action. It can work for brief blocks of text at larger sizes, where its dense color and compact counters remain comfortable to read.
The tone is bold and approachable, combining a friendly softness with strong, attention-grabbing presence. Its rounded geometry and compact counters create a playful, contemporary voice that feels energetic without becoming informal or hand-drawn.
The design appears intended to deliver maximum visual weight with a friendly, rounded character, prioritizing bold presence, simple geometry, and consistent texture across letters and numerals.
The typeface produces a dark, poster-like texture in paragraphs, with punctuation and dots appearing notably solid at this weight. Diagonals (as in V, W, X, and Y) remain sturdy and legible, and the numerals are built with the same rounded, compact logic for a cohesive set.