Serif Normal Ifrak 7 is a light, normal width, medium contrast, upright, normal x-height font.
Keywords: book text, magazines, editorial design, reports, branding, classic, literary, formal, traditional, editorial, readability, timelessness, credibility, text setting, editorial utility, bracketed, calligraphic, oldstyle, open counters, smooth curves.
A conventional text serif with bracketed, softly flared serifs and a measured, bookish rhythm. Strokes show gentle modulation with rounded joins and tapered terminals, producing an oldstyle-leaning texture rather than a sharp, engraved look. Capitals are stately and open, while the lowercase features generous counters and slightly calligraphic detailing (notably in the curves and ear/terminal shapes), keeping paragraphs even and readable. Numerals are proportioned to sit comfortably with text, with clear differentiation and restrained detailing.
Well suited to long-form reading such as books, essays, and magazine articles, where an even serif texture supports comfort and clarity. It also fits annual reports, academic or institutional materials, and brand systems that need a traditional, credible voice without looking overly ornate.
The overall tone is classic and literary, suggesting traditional publishing and institutional communication. Its calm modulation and familiar proportions feel trustworthy and composed, with a subtly warm, humanist undercurrent.
The design appears intended as a dependable, general-purpose text serif that prioritizes readability and a familiar, cultivated character. Its moderate detailing and classic proportions aim to work across a wide range of editorial and professional contexts while maintaining a timeless presence.
Spacing appears balanced with a steady horizontal cadence, and the design avoids overly sharp serifs or extreme contrast, helping it hold together in continuous reading. The italic is not shown; the samples indicate a consistent roman voice across caps, lowercase, and figures.