Sans Normal Kedey 6 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'FF Kievit' by FontFont; 'Safran' by Hubert Jocham Type; 'Aptifer Sans' by Linotype; 'Niko' by Ludwig Type; 'Agent Sans', 'Akagi', and 'Akagi Pro' by Positype; and 'Acorde' by Willerstorfer (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, dynamic, confident, modern, energetic, add motion, boost impact, brand voice, display clarity, slanted, rounded, compact, heavy, clean.
A heavy, right-slanted sans with rounded terminals and smooth, continuous curves. The forms are compact and sturdy, with broad bowls and generous counters that keep the weight from clogging at display sizes. Stroke modulation is minimal, and the geometry leans toward circular/elliptical construction, giving letters like O/C/G a clean, inflated feel. The slant is consistent across caps, lowercase, and figures, producing a forward-leaning rhythm; overall spacing reads slightly tight, enhancing impact.
This style is best suited to headlines and short blocks of copy where its mass and slant can deliver immediacy—posters, sports and lifestyle branding, packaging callouts, and bold UI/marketing banners. It can also work for signage or wayfinding at larger sizes where the rounded counters and simple construction maintain clarity.
The overall tone is energetic and assertive, with a distinctly forward-moving, athletic feel. Its rounded shapes soften the aggression of the weight, balancing strength with approachability. The consistent slant adds urgency and motion, suggesting speed, action, and contemporary branding.
The design appears intended to provide a modern, high-impact sans that communicates motion and confidence without resorting to sharp, aggressive details. By combining a consistent slant with rounded geometry and minimal contrast, it aims for strong display performance and a cohesive, brand-ready texture across letters and numerals.
Uppercase proportions feel wide and stable, while lowercase shows a single-storey a and g that reinforce the geometric, contemporary voice. Numerals are similarly robust and slanted, matching the alphabet’s momentum and making the set cohesive for short, punchy messaging.