Solid Gujo 7 is a very bold, normal width, medium contrast, upright, normal x-height font.
Keywords: posters, headlines, logos, packaging, stickers, playful, chunky, whimsical, cartoon, retro, maximum impact, handmade feel, graphic silhouette, humor, rounded, blobby, soft-cornered, uneven, compact.
A heavy, blobby display face with softened corners and subtly irregular contours that feel hand-shaped rather than mechanically drawn. Counters are frequently collapsed into solid forms, so letters read as bold silhouettes with minimal interior space. Strokes appear monolinear in spirit but vary slightly through swelling and pinching, creating a lumpy rhythm and a lively, uneven texture. Terminals are blunt and rounded, curves are generous, and overall proportions lean compact, with simplified joins and minimal detailing.
Best suited to large-scale display settings where bold, shape-driven letterforms are an asset: posters, playful branding, packaging, sticker-style graphics, and short headlines. It works well when you want a chunky, humorous tone and can prioritize impact over fine text readability.
The tone is upbeat and comic, with a friendly clumsiness that suggests cut paper, rubber stamps, or hand-inked signage. Its solid, counterless forms add a punchy, graphic presence that feels more like shapes than conventional letterforms, giving it a quirky, attention-grabbing personality.
The design appears intended to deliver maximum visual weight with a deliberately irregular, handmade feel. By collapsing counters and simplifying construction, it emphasizes iconic silhouettes and a toy-like charm for expressive display typography.
Because many internal openings are closed, differentiation relies on outer silhouettes; characters with similar shapes can blend together at smaller sizes. The strong black mass creates high impact but benefits from generous spacing and moderate line lengths to keep word shapes clear.