Sans Superellipse Ubbib 7 is a bold, narrow, low contrast, italic, normal x-height font visually similar to 'Cream Opera' by Factory738, 'Nestor' by Fincker Font Cuisine, 'Americane Condensed' by HVD Fonts, 'Neusa Neu' by Inhouse Type, 'Sharp Sans Condensed' by Monotype, 'SK Merih' by Salih Kizilkaya, 'Beachwood' by Swell Type, and 'Vinyl' by T-26 (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, energetic, industrial, confident, compact, impact, speed, modern utility, space saving, branding, oblique, condensed, rounded, superelliptic, blocky.
A compact oblique sans with heavy, low-contrast strokes and rounded-rectangle (superelliptic) curves throughout. Counters are tight and apertures are relatively closed, producing dense, high-impact silhouettes. Terminals are mostly blunt with subtle rounding, and joins are sturdy, giving forms a slightly squared, engineered feel despite the overall softness. The rhythm is brisk and forward-leaning, with consistent stroke thickness and a streamlined, condensed set that keeps lines short and punchy.
Best suited for display typography where impact and momentum matter: headlines, posters, sports and motorsport branding, product and packaging callouts, and bold signage. It can work for short bursts of text (labels, subheads, UI highlights) when set with generous spacing to offset the compact proportions.
The overall tone is athletic and assertive, with a fast, forward motion from the slant and a no-nonsense solidity from the weight. Its rounded squareness reads modern and utilitarian, suggesting performance, machinery, and action-oriented branding rather than delicate or formal settings.
The design appears intended to deliver a condensed, high-energy voice with a contemporary industrial edge, combining oblique movement with superelliptic rounding for a modern, engineered look that stays bold and cohesive across caps, lowercase, and figures.
Uppercase shapes stay compact and monolinear, while lowercase forms keep a practical, simplified construction suited to tight settings. Numerals follow the same condensed, blocky logic, maintaining strong color and legibility at display sizes, though the tight counters can feel dense in long passages.