Sans Normal Nudan 19 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Gotham' by Hoefler & Co. and 'Manifestor' by Stawix (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, playful, chunky, friendly, retro, punchy, display impact, friendly branding, retro punch, graphic clarity, soft corners, bulbous, geometric, compact counters, high impact.
A heavy, rounded sans with broad, blocky proportions and soft, slightly squared curves. Strokes stay consistently thick with minimal modulation, producing compact counters and sturdy interior spaces. Terminals are generally flat but eased by rounded joins, and several letters show subtle triangular notches or wedge-like cuts that add a lively, constructed feel. Overall spacing and forms emphasize solidity and clarity, with simple geometry and a strong, even rhythm across lines of text.
Best used where impact and immediacy are needed, such as headlines, posters, storefront signage, and bold branding. The rounded, chunky construction also suits packaging and product marks that want a friendly, modern-retro tone. For body copy, it will work most effectively in short bursts (calls-to-action, labels, and subheads) where its density supports emphasis rather than sustained readability.
The font projects a bold, upbeat personality that feels friendly and approachable rather than severe. Its chunky shapes and softened corners suggest a retro-leaning, pop sensibility suited to energetic, attention-getting messages. The small cut-in details add a touch of whimsy and motion, keeping the tone informal and fun.
The design appears intended as a high-impact display sans that combines geometric roundness with subtle cut-in accents to create a memorable, approachable voice. Its consistent stroke strength and simplified shapes prioritize strong silhouettes and quick recognition in large sizes and branding contexts.
Numerals are robust and graphic, with simplified shapes that read well at display sizes. In running sample text, the weight creates dense, high-ink paragraphs, making it better suited to short headlines than long-form reading. The mix of rounded bowls and occasional angular cut-ins gives the face a distinctive silhouette without introducing delicate features.