Script Mogev 7 is a regular weight, normal width, medium contrast, italic, short x-height font.
Keywords: invitations, wedding, greeting cards, branding, packaging, elegant, vintage, romantic, refined, friendly, handwritten elegance, formal notes, decorative headings, classic script, connected, flowing, looped, swashy, rounded.
A connected cursive with a consistent rightward slant, smooth entry/exit strokes, and rounded, looped construction. Stroke modulation is moderate, with thicker downstrokes and lighter hairlines that stay clean and readable at text sizes. Capitals are more decorative than the lowercase, using occasional flourish-like terminals and curved arms, while the lowercase maintains an even rhythm with compact counters and a relatively low x-height. Numerals follow the same handwritten logic, leaning and curving with simple, open forms.
This style works best for display and short-to-medium text where a handwritten flourish is desirable—wedding suites, invitations, greeting cards, boutique branding, product packaging, and headings. It can also serve for pull quotes or accents in editorial layouts when paired with a simpler text face for body copy.
The overall tone feels classic and personable—polished enough for formal notes, yet warm and approachable rather than rigid. Its flowing joins and gentle swashes suggest a traditional, slightly nostalgic elegance suited to expressive, human-centered messaging.
The design appears intended to emulate a neat, formal handwriting script with dependable connectivity and enough contrast to read clearly while still feeling handcrafted. It aims for a balanced mix of elegance and everyday friendliness, with capitals providing visual emphasis and the lowercase delivering steady texture.
Letterspacing is naturally tight due to the connecting structure, producing a continuous line of script that benefits from a bit of breathing room in longer passages. Ascenders and descenders are moderately long and contribute to a lively texture, while round letters (like o/e) stay compact, keeping paragraphs cohesive.