Sans Normal Wimeh 7 is a bold, wide, medium contrast, italic, normal x-height font visually similar to 'Artegra Sans' by Artegra, 'Neue Reman Gt' and 'Neue Reman Sans' by Propertype, and 'URW Form' by URW Type Foundry (names referenced only for comparison).
Keywords: posters, headlines, packaging, branding, signage, playful, handmade, casual, friendly, retro, display impact, approachability, handmade feel, informal voice, rounded, brushy, chunky, soft corners, lively.
A slanted, heavy sans with rounded bowls and softly blunted terminals that suggest a marker or brush tool rather than rigid geometric construction. Strokes show subtle organic variation and slightly uneven edges, giving the letterforms a handmade texture while maintaining clear, simple skeletons. Counters are generally open and round, with compact joins and a forward-leaning rhythm; widths vary noticeably from glyph to glyph, adding an informal, human cadence to lines of text. Numerals and punctuation follow the same sturdy, rounded treatment, supporting a consistent, poster-friendly color on the page.
Well-suited to display roles such as posters, headlines, event promos, storefront signage, and packaging where a friendly, energetic tone is desired. It can also work for branding accents, social graphics, and short callouts where the handmade character adds warmth and immediacy.
The overall tone is upbeat and approachable, with a casual, handcrafted energy that feels personable rather than corporate. Its forward slant and chunky weight add momentum and emphasis, creating a lively voice that reads as fun, conversational, and slightly retro.
The design appears intended to deliver bold, readable display typography with a hand-drawn feel—combining simple sans structures with brush-like softness and a consistent forward slant to convey motion and personality.
The texture and softened corners help large sizes feel tactile and expressive, while the varying glyph widths create an animated rhythm in word shapes. In dense settings the boldness can dominate, so it tends to look best with generous spacing and short-to-medium line lengths.