Sans Normal Utran 7 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Flaco' by Letter Edit, 'PTL Maurea' by Primetype, 'Plantago' by Schriftlabor, and 'Hedley New' by moretype (names referenced only for comparison).
Keywords: ui text, branding, headlines, signage, captions, modern, clean, dynamic, technical, efficient, clarity, modernization, forward motion, neutrality, systematic design, oblique, geometric, rounded, monoline, open apertures.
A slanted, monoline sans with a largely geometric construction and smoothly rounded curves. Strokes are even and low in contrast, with crisp terminals and a consistent oblique angle across caps, lowercase, and figures. Counters are generally open and circular-to-elliptical, and spacing reads straightforward and functional, giving the alphabet a steady rhythm. The numerals follow the same clean, simplified forms, maintaining uniform texture in running settings.
This font is well suited to interface labels, dashboards, and product typography where a modern sans tone and a slight sense of motion are helpful. It can also work for concise headlines, contemporary branding systems, and informational signage, keeping text clear while adding a subtle dynamic slant.
The overall tone feels contemporary and purposeful, with a brisk, forward-leaning energy from the oblique stance. Its clean geometry and restrained detailing suggest a practical, no-nonsense voice that still feels polished and modern.
The design appears intended to provide a modern, neutral sans voice with an energetic oblique posture, optimized for clarity and consistent texture. Its geometric, low-detail forms suggest an emphasis on efficiency and versatility across display and short-to-medium text settings.
The italics appear as a true oblique rather than a calligraphic italic, prioritizing consistent stroke behavior and simple joins. Rounded forms like O/C/G and the bowls in B/P/R stay smooth and controlled, supporting an even color in text.