Sans Superellipse Kybov 15 is a very bold, very wide, high contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, logotypes, playful, friendly, punchy, retro, chunky, impact, approachability, distinctiveness, display emphasis, geometric softness, rounded, soft corners, bulbous, inward notches, compact apertures.
This typeface is built from heavy, rounded-rectangle forms with softened corners and pronounced swelling in bowls and curves. Strokes feel monolinear in construction but show strong apparent contrast through large interior counters and deep ink traps/notches where strokes join (notably in letters like K, W, and X). Terminals are generally blunt and squared-off, with small apertures and compact counters that emphasize a dense, poster-like texture. Proportions are expansive overall, with broad rounds, wide capitals, and a sturdy, stable baseline presence.
Best suited to headlines, posters, packaging, and brand marks where a bold, friendly voice is needed and the letterforms can be appreciated at larger sizes. It can also work for short UI labels or signage when ample size and spacing are available, but its dense counters and heavy color make it less ideal for extended body text.
The overall tone is bold and approachable, combining a toy-like softness with a confident, attention-grabbing impact. Its rounded geometry and notched joins add a quirky, slightly retro personality that reads as energetic rather than formal.
The design appears intended to deliver maximum visual impact with a soft, geometric feel—using rounded superellipse-like shapes and sculpted joins to keep large, wide letters lively and distinctive. It prioritizes characterful silhouettes and strong presence over minimalism or neutrality.
The rhythm is driven by large, dark silhouettes and tight internal spacing, so forms stay legible at display sizes while becoming more pattern-like when set in longer passages. Distinctive joins and wedge-like cut-ins create strong letter recognition, especially in diagonals and multi-stem characters.