Serif Normal Jobak 1 is a regular weight, normal width, high contrast, upright, normal x-height font visually similar to 'Berthold Corporate A' by Berthold and 'Corporate A' and 'Corporate A WGL' by URW Type Foundry (names referenced only for comparison).
Keywords: books, magazines, newspapers, essays, branding, classic, formal, literary, editorial, authoritative, text readability, editorial tone, classic refinement, typographic tradition, bracketed, oldstyle, calligraphic, crisp, bookish.
A classic text serif with pronounced stroke modulation and bracketed, tapered serifs. The letterforms show an oldstyle influence: rounded bowls, softly modeled joins, and a slightly organic rhythm that keeps large text from feeling rigid. Uppercase proportions are stately and balanced, while lowercase forms feature open counters and clear differentiation between similar shapes. Numerals appear lining and sturdy, with traditional serifed construction and strong vertical emphasis.
Well suited for long-form reading such as books, essays, and reports, where its traditional proportions and modeled contrast support a steady text rhythm. It also works for editorial headlines, pull quotes, and institutional or heritage branding that benefits from a classic serif voice.
The overall tone is traditional and literary, conveying seriousness and trust. Its crisp contrast and refined terminals give it an editorial, book-centered voice that feels established rather than trendy. The shapes read as confident and dignified without becoming overly ornamental.
The design appears intended as a conventional, highly readable serif for body text, drawing on oldstyle conventions to balance warmth and authority. Its contrast and refined serif treatment suggest a focus on typographic tradition and durable, print-oriented texture.
The italic is not shown, but the roman demonstrates careful detailing in terminals and brackets, with smooth transitions between thick and thin strokes. Spacing in the sample text appears even and comfortable for continuous reading, and the punctuation and capitals maintain a consistent, restrained presence at display sizes.