Sans Normal Kydid 1 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Aspira' by Durotype, 'Ageo' by Eko Bimantara, and 'June Pro' by Schriftlabor (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, sporty, casual, confident, impact, approachability, motion, modernity, clarity, rounded, soft terminals, slanted, bouncy, compact counters.
A heavy, slanted sans with rounded, open forms and softly squared corners that keep the texture smooth and approachable. Strokes are thick and largely uniform, with subtly tapered joins and terminals that prevent the shapes from feeling rigid. The proportions lean toward compact counters and sturdy bowls, while diagonals and curves maintain a steady rhythm across uppercase and lowercase. Numerals match the letterforms with broad, rounded silhouettes and a consistent, punchy color on the page.
Best suited for headlines, short statements, and display settings where a warm, energetic voice is desired. It can work well for brand marks, packaging, event graphics, and signage that benefit from bold impact and friendly curves, especially at medium to large sizes.
The overall tone is upbeat and friendly, with a sporty, conversational energy. Its bold presence feels confident without becoming aggressive, and the slant adds motion and informality that reads as modern and approachable.
The design appears intended to combine strong visibility with a soft, rounded sans construction, using a steady slant to add speed and personality. It prioritizes approachable boldness and clear silhouettes for attention-grabbing display typography.
In running text, the weight creates strong emphasis and a dark typographic color, while the rounded shapes help maintain legibility at larger sizes. The italic angle is consistent and gives headings a forward-leaning momentum, especially in mixed-case settings.