Sans Normal Kudab 7 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Izmir' by Ahmet Altun, 'Oktah' and 'Oktah Neue' by Groteskly Yours, and 'Axiforma' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, advertising, packaging, dynamic, modern, sporty, confident, friendly, attention, motion, clarity, impact, modernity, oblique, geometric, rounded, clean, compact.
This typeface is an oblique sans with sturdy, low-contrast strokes and smooth, rounded curves. The overall construction leans geometric, with circular counters (notably in O, Q, o, e) and straightforward, unmodulated terminals. Capitals are broad and stable with clean joins, while lowercase shapes stay compact and legible, keeping bowls and apertures fairly open. Numerals are similarly robust and simplified, matching the same even stroke logic and rounded forms.
It performs best in display contexts such as headlines, posters, and brand marks where a dynamic, modern feel is desired. The strong weight and clean shapes also suit advertising and packaging, especially for contemporary or sporty positioning. For long passages, the pronounced slant and dense texture may be more effective in short blocks, callouts, and emphasis settings.
The slanted stance and dense, solid color give it an energetic, forward-leaning tone that reads modern and assertive. At the same time, the rounded forms keep it approachable rather than sharp or technical, suggesting a sporty, contemporary voice suited to attention-grabbing messaging.
The design appears intended to deliver a contemporary, motion-oriented sans that feels confident and clean. By pairing geometric roundness with an oblique posture and sturdy strokes, it aims for high impact and quick recognition in branding and display typography.
The rhythm is consistent across the set, with minimal ornament and a strong emphasis on smooth curves and clear silhouettes. The oblique angle is pronounced enough to add motion in text, while the simple geometry helps maintain clarity in larger sizes and short lines.