Sans Normal Uhrij 7 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: ui text, branding, packaging, posters, editorial, friendly, informal, approachable, lively, humanist, everyday utility, friendly voice, modern clarity, humanized sans, soft terminals, rounded forms, open counters, slight flare, quirky details.
A clean sans with softly rounded geometry and a subtly humanized, hand-set rhythm. Strokes are generally even, with gentle modulation and occasional flare at terminals that keeps the shapes from feeling purely mechanical. Counters are open and circular, curves are smooth, and joins are tidy; proportions stay balanced while letting certain letters and numerals show small, characterful quirks. The overall texture is clear and readable, with a steady baseline presence and moderately generous apertures.
Well-suited for interface text, product branding, and packaging where readability and approachability are both important. It can handle short editorial passages and marketing copy comfortably, and it scales up nicely for headlines that benefit from a friendly, contemporary voice.
The font reads as warm and straightforward, with an easy, conversational tone. Its rounded curves and lightly idiosyncratic details give it a friendly, contemporary feel that’s casual rather than formal. It suggests clarity without austerity, adding a touch of personality to otherwise plain messaging.
The design appears intended to provide a versatile, everyday sans that stays legible while avoiding a sterile, purely geometric look. By combining clean structure with soft curves and small, expressive decisions, it aims to feel modern, accessible, and broadly usable across digital and print contexts.
Distinctive moments include a curved-tailed uppercase Q and similarly lively stroke endings in several glyphs, which contribute to a slightly playful cadence in text. Numerals are smooth and rounded, matching the letterforms and maintaining consistent color in mixed alphanumeric settings.