Script Esbud 7 is a very bold, normal width, medium contrast, italic, short x-height font.
Keywords: logotypes, headlines, posters, packaging, signage, elegant, retro, confident, lively, expressive, display impact, hand-brushed feel, flourished caps, branding focus, brushy, swashy, rounded, high slant, looped.
A heavy, brush-leaning connected script with a pronounced rightward slant and smooth, rounded curves. Strokes show gentle modulation and tapering at entries and exits, with frequent looped forms and occasional extended swashes, especially in capitals. Letterforms are compact and rhythmic, with small counters and a tight, flowing baseline that keeps words visually cohesive and energetic.
Best suited to display use where its strong weight and connected rhythm can shine—logos, headlines, poster titles, packaging fronts, and short promotional lines. It also works well for event branding or retro-inspired signage, but will generally be less comfortable for long body text due to its dense joins and heavy stroke color.
The tone is bold and personable, balancing elegance with a vintage show-card feel. Its sweeping capitals and assertive stroke weight read as confident and celebratory, bringing a sense of motion and flourish to short phrases.
The design appears intended to emulate confident, hand-brushed cursive lettering with a polished, display-oriented finish. Emphasis is placed on flowing connections, expressive capitals, and a strong overall color to create immediate impact in branding and titling.
Capitals are notably decorative and can dominate a line, while lowercase maintains a consistent cursive flow with strong joins. Numerals follow the same slanted, brush-script logic, matching the texture of the alphabet for cohesive mixed-content settings.