Script Hidom 7 is a bold, narrow, low contrast, italic, short x-height font.
Keywords: branding, packaging, signage, posters, social media, friendly, retro, casual, lively, playful, hand-lettered feel, approachability, display emphasis, retro styling, brushy, rounded, looping, slanted, connected.
A slanted, brush-pen script with rounded terminals and smooth, continuous curves. Strokes feel monolinear with subtly tapered joins, giving a clean, inked look without sharp contrast. Letterforms are compact and slightly condensed, with energetic entry/exit strokes and frequent looped constructions in both uppercase and lowercase. The rhythm is fluid and connected in text, with occasional breaks that mimic natural handwriting and keep spacing readable.
This style suits short to medium display copy where a warm, handwritten voice is desired—logos, product labels, café menus, event posters, and social graphics. It also works well for headings or pull quotes when paired with a neutral text face for longer reading.
The font conveys an upbeat, personable tone—confident and informal rather than ceremonial. Its smooth brush flavor and looping shapes suggest a mid-century, sign-painting-inspired friendliness that feels welcoming and expressive.
The design appears aimed at capturing the feel of quick, practiced brush lettering: smooth, connected strokes, compact proportions, and friendly loops that read clearly while still feeling handmade.
Uppercase characters lean toward simpler, gestural capitals rather than elaborate swashes, helping words remain recognizable at display sizes. Numerals follow the same handwritten logic, with soft curves and a consistent slant that keeps them visually integrated with the letters.