Sans Normal Sanem 2 is a regular weight, narrow, low contrast, upright, normal x-height font.
Keywords: ui text, packaging, editorial, posters, branding, friendly, casual, approachable, clean, playful, space saving, readability, approachability, everyday utility, rounded, soft, monoline, humanist, open counters.
This typeface is a narrow, monoline sans with softly rounded terminals and gently imperfect, humanist construction. Strokes maintain a consistent thickness with low contrast, while curves are smooth and slightly squarish in places, giving letters a hand-drawn steadiness rather than geometric precision. Proportions are compact with relatively tall ascenders and a straightforward, readable lowercase; counters stay open and the rhythm remains even across mixed-case text. Numerals follow the same simple, rounded logic and sit comfortably alongside the letters.
It works well for everyday interface copy, labels, and packaging where a compact width helps fit more text without feeling cramped. The friendly tone suits casual branding, posters, and editorial sidebars or pull quotes, especially when a clean sans is desired with a hint of warmth and personality.
The overall tone is friendly and informal, with a warm, unpretentious personality. Its narrow footprint and soft shaping feel practical and modern, while the subtly hand-made irregularities add approachability and a light, playful charm without becoming novelty-driven.
The design appears intended as a personable, space-saving sans for general-purpose use—prioritizing legibility and consistency while introducing subtle hand-drawn softness to keep the texture lively in longer text.
In the samples, rounded ends and calm spacing help maintain clarity at text sizes, and the capitals read cleanly without sharp or aggressive angles. The design avoids decorative quirks, relying instead on consistent stroke behavior and mild humanist variation to create character.