Sans Superellipse Imrus 3 is a very bold, wide, medium contrast, italic, tall x-height font.
Keywords: sports branding, racing themes, headlines, posters, logos, sporty, futuristic, energetic, assertive, technical, convey speed, maximize impact, modernize forms, tech aesthetic, oblique, extended, rounded, angular, boxy.
A heavy, oblique sans with extended proportions and a squared-off, superelliptical construction. Curves resolve into rounded-rectangle corners, giving counters and bowls a boxy smoothness rather than circular geometry. Strokes are predominantly monoline with subtly modulated joins, and terminals are clean and blunt, emphasizing speed and solidity. The rhythm is tight and forward-leaning, with compact apertures and sturdy horizontals that keep the forms stable even at large sizes.
This face is well suited to sports branding, motorsport or racing-themed graphics, and other performance-driven identities. It excels in big, bold applications such as headlines, posters, packaging callouts, and logo wordmarks where its oblique stance and squared rounding can read clearly and convey speed. For long reading text, it will generally work best as a display accent rather than body copy.
The overall tone is fast, modern, and high-impact, with a strong "motion" feeling created by the oblique slant and streamlined shapes. Its compact, engineered curves and firm terminals read as sporty and technical rather than friendly or casual. The density and forward posture make it feel assertive and performance-oriented.
The design appears intended to deliver a high-energy, contemporary display sans that combines rounded-rectangle geometry with a forward-leaning stance. Its consistent, streamlined forms suggest an emphasis on impact, motion, and a technical, engineered aesthetic suitable for modern branding.
Round letters like O and Q appear as rounded rectangles, and the numerals follow the same squared, aerodynamic logic. The uppercase has a headline-like presence, while the lowercase keeps a simplified, compact silhouette that prioritizes momentum and uniform texture.