Serif Normal Mase 3 is a bold, normal width, high contrast, upright, normal x-height font.
Keywords: headlines, editorial, book design, magazines, branding, classic, authoritative, literary, formal, readability, editorial tone, traditional voice, strong hierarchy, bracketed, wedge serifs, ball terminals, calligraphic, robust.
A sturdy text serif with strongly bracketed, wedge-like serifs and pronounced stroke contrast. The design shows crisp vertical stems paired with tapered joins and subtly flared terminals, producing a confident, ink-on-paper feel. Counters are moderately open and the spacing is even, supporting steady rhythm in paragraphs. Round letters are full and slightly condensed in feel, while details like the ball terminal on the lowercase “g” and compact, sturdy numerals reinforce a traditional, print-oriented texture.
Well-suited to editorial headlines and subheads, where its strong serifs and contrast create clear hierarchy. It also works for book and magazine typography that benefits from a traditional serif texture, especially at display to text sizes where the details remain evident. For branding, it communicates heritage and credibility without resorting to ornamental styling.
The overall tone is classic and authoritative, evoking book typography and editorial publishing. It feels traditional and composed rather than trendy, with a seriousness that suits institutional and literary contexts. The bold presence adds emphasis and gravitas, making it effective for headings that still want a conventional serif voice.
The design appears intended as a conventional, print-friendly serif that balances readability with a bold, authoritative voice. Its bracketed serifs, classic proportions, and disciplined rhythm suggest an aim toward dependable editorial and book typography with enough weight to perform in prominent roles.
Serifs are consistently shaped and well-integrated with the stems, creating smooth transitions and a cohesive texture. Capitals have a dignified, slightly monumental presence, while the lowercase maintains readable proportions with clear differentiation between similar forms. Numerals are heavy and stable, designed to sit comfortably alongside text without looking decorative.