Sans Normal Aflal 7 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Avenir Next Cyrillic' by Linotype, 'Almarose' by S&C Type, 'Pulp Display' by Spilled Ink, 'Soleil' by TypeTogether, and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, branding, posters, sportswear, packaging, energetic, sporty, modern, confident, friendly, impact, motion, modernity, approachability, clarity, oblique, geometric, smooth, open apertures, rounded terminals.
A slanted, geometric sans with smooth, round-derived forms and a steady, low-contrast stroke. Curves are broad and clean, with rounded joins and terminals that keep the texture soft despite the heavy weight. Counters read open and generous (notably in forms like C, G, O, and e), and the rhythm feels consistent across uppercase and lowercase. The numerals follow the same rounded, contemporary construction, with clear, uncomplicated shapes suited to display sizing.
This font is well suited to headlines, brand marks, and promotional typography where a dynamic, modern voice is needed. Its sturdy, rounded construction also works well for packaging and sports-leaning graphics, and the clear numerals make it a good fit for short data callouts like prices, scores, or dates.
The overall tone is brisk and contemporary, combining a forward-leaning, energetic stance with approachable, rounded geometry. It projects confidence and motion without feeling aggressive, making it suitable for upbeat and modern branding.
The design appears intended to deliver a contemporary sans with a strong, forward-leaning emphasis style, balancing geometric clarity with rounded friendliness. It prioritizes punchy impact and clean readability in display contexts while maintaining a cohesive, modern texture.
Uppercase forms feel compact and sturdy, while the lowercase introduces a slightly more fluid, conversational texture in running text. The italic angle is prominent enough to signal emphasis clearly, and the shapes stay clean and legible at larger sizes where the smooth curves and even massing are most apparent.