Sans Normal Amgup 13 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'FF Yoga Sans' by FontFont, 'Gina' by Tipo Pèpel, 'Arazatí' by TipoType, and 'Arazatí' by Underground (names referenced only for comparison).
Keywords: ui text, branding, signage, editorial, presentations, clean, modern, neutral, friendly, tech, versatility, legibility, neutrality, modernity, geometric, rounded, monoline, open apertures, even rhythm.
A clean, geometric sans with largely monoline strokes and smooth circular/elliptical construction in bowls and counters. Curves are generous and evenly tensioned, with open apertures and clear, straightforward terminals that keep forms crisp. Uppercase proportions feel stable and slightly wide in round letters, while the lowercase maintains a steady rhythm with simple, unembellished shapes and consistent spacing. Numerals are clear and sturdy, matching the letterforms’ rounded geometry and overall uniform stroke behavior.
Works well for UI text and product surfaces where clarity and even texture are important, and it scales comfortably into headings for a clean, modern look. Its neutral geometry also suits branding systems, signage, and presentation typography that need legible, consistent forms across mixed case and numerals.
The overall tone is neutral and contemporary, balancing precision with a mild friendliness from its rounded forms. It reads as practical and unfussy, suitable for interfaces and modern branding where a clean, approachable voice is needed without feeling decorative.
The design appears intended as a versatile, modern sans that prioritizes legibility and a smooth, geometric silhouette. Its restrained detailing and consistent stroke behavior suggest an all-purpose workhorse aimed at contemporary digital and print applications.
Round letters (like C, O, Q) emphasize near-circular geometry, and diagonal-heavy forms (V, W, X, Y) stay crisp and symmetrical, supporting a confident, orderly texture in lines of text. The sample paragraphs show steady color and predictable word shapes, suggesting a design aimed at clarity and consistency rather than expressive quirks.