Sans Normal Tuder 7 is a very bold, wide, high contrast, italic, normal x-height font.
Keywords: headlines, sports branding, posters, packaging, logos, sporty, energetic, assertive, retro, dynamic, impact, speed, branding, display, slanted, geometric, compact counters, angular joins, sheared terminals.
A heavy, sharply slanted sans with a pronounced forward momentum and compact internal spaces. Letterforms mix broad, rounded bowls with crisp, angled cuts, giving terminals a sheared, aerodynamic feel. Strokes show clear thick–thin modulation, especially in curves and diagonals, while overall proportions read expanded and sturdy. The rhythm is tight and punchy, with squared-off joins and simplified structures that stay legible despite the dense counters.
Best suited for display typography where impact and motion are desired—sports and fitness branding, event posters, bold packaging callouts, and logo wordmarks. It can work for short subheads or banners, but the compact counters and strong slant make it less ideal for long passages at small sizes.
The tone is bold and action-oriented, evoking speed, competition, and headline urgency. Its steep italic angle and carved terminals add a slightly retro, display-first character that feels confident and attention-grabbing.
The design appears intended to deliver maximum visual punch with a fast, forward-leaning stance, balancing geometric roundness with sharp, cut terminals for a contemporary athletic look.
Uppercase forms are built to feel stable and blocky, while lowercase shapes keep strong silhouettes and consistent slant. Numerals follow the same forward-leaning, high-impact construction, designed to hold up in prominent, large-scale settings.