Sans Superellipse Midu 7 is a regular weight, wide, low contrast, upright, normal x-height font.
Keywords: ui, headlines, branding, signage, packaging, tech, futuristic, clean, geometric, friendly, modernize, digital voice, geometric clarity, soften geometry, rounded, boxy, modular, monoline, soft corners.
A geometric sans built from rounded-rectangle and superellipse-like forms, with a consistent monoline stroke and generous corner radii. Counters tend to be squarish and softly inset, giving letters like O, D, and P a distinctly box-rounded silhouette. Terminals are typically blunt and rounded, and diagonals (A, V, W, X, Y) are simplified and sturdy, maintaining the same stroke thickness as verticals and horizontals. The lowercase follows the same modular logic, with single-storey a and g, a short-shouldered r, and compact joins that keep the texture even across words.
Well-suited to UI and product contexts where a clean, modern tone and high shape consistency are important, especially for headings, buttons, labels, and wayfinding. The distinctive rounded-rect construction also performs well in logos, packaging, and tech-oriented editorial display, where its geometric character can carry a strong brand signature.
The overall tone is contemporary and digital, with a smooth, approachable feel rather than sharp or aggressive geometry. Its rounded corners and squared curves evoke interface design, sci‑fi labeling, and product branding where a modern, engineered voice is desired.
The design appears intended to translate rounded-rectangle geometry into a readable sans, balancing strict modular construction with softened corners for warmth. It prioritizes a consistent rhythm and recognizable silhouettes that feel at home in digital and industrial-inspired applications.
Distinctive squarish bowls and rounded-rect counters create a strong identity in display settings. Numerals follow the same softened-rect geometry; the 0 is notably box-rounded, and figures appear designed for clarity with minimal ornamentation.