Sans Contrasted Iswi 3 is a bold, very wide, very high contrast, upright, normal x-height font.
Keywords: logos, posters, headlines, branding, packaging, retro, techy, futuristic, punchy, playful, standout display, retro futurism, logo utility, geometric clarity, graphic impact, rounded, geometric, blocky, squarish, stencil-like.
A heavy, wide sans with squared proportions and emphatic rounded corners. The design mixes large, solid vertical stems with thin, often hairline-like joins and terminals, creating a strong contrasted rhythm within otherwise geometric letterforms. Counters tend to be compact and rectangular/rounded-rect in feel, and several glyphs show distinctive cut-ins or notched interior shapes (notably in S, a, e, and some numerals), giving a slightly stencil-like, modular construction. Curves are smooth and controlled, while diagonals (V, W, X, Y, Z) are sharp and graphic, maintaining a crisp, engineered silhouette.
Best suited to short, high-impact settings such as logos, wordmarks, headlines, posters, packaging, and product branding where the distinctive internal cut shapes can be appreciated. It can work for large UI titles or entertainment/tech identity systems, but its strong personality and compact counters make it less ideal for long body text at small sizes.
The overall tone reads retro-futuristic and display-forward, combining a 1970s/arcade-tech flavor with a contemporary, logo-ready boldness. Its exaggerated width and internal cut shapes make it feel energetic and a bit playful, while the geometric discipline keeps it confident and modern.
The font appears designed to deliver a memorable, high-impact display voice by combining wide, rounded-rect geometry with deliberate internal cut details. The goal seems to be a futuristic-retro sans that stays clean and sans-driven while offering enough novelty for branding and headline work.
Spacing appears generous and the letterforms are highly individualized, with noticeable stylistic quirks in the lowercase (single-storey a and g, compact apertures) and distinctive numerals. The contrast is expressed more through structural cut-ins and thin connections than through traditional calligraphic modulation, which reinforces a constructed, industrial aesthetic.