Sans Contrasted Appe 7 is a very light, very wide, very high contrast, italic, short x-height font.
Keywords: headlines, logotypes, editorial, fashion, posters, elegant, airy, refined, contemporary, display elegance, fashion branding, editorial voice, lightweight refinement, italic motion, calligraphic, delicate, hairline, slanted, monoline-like.
A delicate, right-slanted sans with hairline-thin strokes and pronounced contrast created by tapered terminals and swelling curves. Forms are narrow-to-open in rhythm with generous counters and a light, sketch-like presence, while capitals sit tall and lean with clean, unadorned construction. Curves are smooth and elliptical, joins are restrained, and many strokes finish in fine points, giving letters a crisp, drawn quality. Numerals and lowercase keep the same slender, flowing logic, with a small-looking x-height relative to the ascenders and capitals.
Best suited to large-size display settings such as magazine headlines, fashion and beauty campaigns, brand wordmarks, invitations, and posters where its fine strokes can be preserved. It can add a premium, airy accent to short subheads or pull quotes when set with ample tracking and strong contrast between type and background.
The overall tone is poised and stylish, reading as high-end and understated rather than loud or utilitarian. Its thin, drifting strokes and italic energy suggest fashion editorial, beauty, and modern lifestyle branding, with a refined, slightly calligraphic sophistication.
The design appears intended to deliver an ultra-light, high-fashion italic voice within a clean sans framework, prioritizing elegance and motion over text ruggedness. Its tapered strokes and open curves aim to feel drawn and luxurious while staying minimal and contemporary.
In continuous text the extremely light hairlines and tapered details emphasize rhythm and texture over robustness, especially at smaller sizes or on low-contrast backgrounds. The slant and contrast also create a lively, handwritten cadence while remaining clearly typographic.