Sans Normal Oknav 17 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'HD Node Sans' by HyperDeluxe and 'TT Commons™️ Pro' and 'TT Hoves Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, packaging, modern, clean, confident, friendly, functional, impact, clarity, modern branding, approachability, rounded, geometric, sturdy, clear, neutral.
A heavy sans with broadly proportioned letters, smooth curves, and largely uniform stroke weight. Round characters (C, O, Q, 0, 8) read as near-circular with generous interior counters, while straight-sided forms (E, F, H, N) keep crisp, squared terminals. The lowercase shows simple, compact constructions with single-storey a and g and a short, clean t, producing a steady rhythm and strong word shapes. Numerals are similarly robust and open, with straightforward forms that prioritize clarity at display sizes.
This font works best where strong presence and quick readability are needed, such as headlines, brand marks and lockups, posters, and storefront or wayfinding signage. Its sturdy shapes and open counters also make it useful for short UI labels or promotional copy where a compact, impactful sans is desired.
The overall tone is contemporary and straightforward, balancing a friendly softness from its rounded geometry with a confident, high-impact presence. It feels practical and unpretentious, suited to bold communication without looking aggressive.
The design appears intended as a versatile, high-impact sans that stays clean and readable while delivering weight and visibility. Its rounded, geometric construction suggests a focus on modern branding and display typography that remains approachable.
Counters remain open even in dense letters, helping the face stay legible when set large and tightly. The geometry and consistent terminal treatment give it a cohesive, system-like feel across caps, lowercase, and figures.