Sans Normal Dogir 18 is a light, wide, monoline, upright, normal x-height font.
Keywords: branding, ui, headlines, packaging, signage, clean, friendly, modern, airy, soft, clarity, modernization, approachability, simplicity, versatility, rounded, geometric, open, minimal, crisp.
A clean, rounded sans with monoline strokes and a geometric construction that leans on circular bowls and smooth, continuous curves. Proportions feel generous and open, with broad uppercase forms and wide counters that create a light, spacious texture in text. Terminals are predominantly rounded, and joins are kept simple and consistent, giving letters a calm, even rhythm across mixed case. Figures follow the same rational, curved logic, with open shapes and a straightforward, uncluttered silhouette.
Well suited to modern branding systems, product identities, and interface typography where a clean, rounded voice is desired. Its spacious forms and clear shapes also make it effective for headlines, short paragraphs, packaging callouts, and wayfinding-style signage.
The overall tone is contemporary and approachable, balancing a technical geometric base with softened curves that keep it from feeling cold. Its open forms and rounded details read as friendly and calm, suited to clear communication without excessive personality.
The font appears intended to deliver a contemporary geometric sans look with softened, rounded forms for approachability. It prioritizes clean silhouettes and even rhythm to stay legible and composed across display and text settings.
The design emphasizes smooth curvature and consistent stroke behavior, producing strong continuity between uppercase, lowercase, and numerals. In running text, the spacing and open apertures help maintain clarity while preserving a sleek, minimal aesthetic.