Serif Normal Vukop 3 is a light, normal width, very high contrast, upright, normal x-height font.
Keywords: editorial, magazines, headlines, branding, packaging, luxury, fashion, classical, refined, elegance, editorial voice, premium branding, classic revival, display impact, hairline, delicate, crisp, calligraphic, bracketed.
A refined serif with dramatic stroke modulation and hairline horizontals that create a crisp, high-end texture. Serifs are sharp and finely tapered with subtle bracketing, and many terminals finish in pointed, wedge-like cuts that feel precise rather than rounded. Capitals are stately and relatively wide with clean vertical stress, while lowercase forms show a slightly calligraphic hand—noticeable in the looping descenders and the lively shapes of letters like g, j, and y. Numerals follow the same elegant contrast and appear designed to sit comfortably in display and editorial settings.
Well-suited for magazine headlines, mastheads, and editorial typography where a luxurious, high-contrast serif is desired. It also fits premium branding and packaging, invitations, and other display-led applications that benefit from sharp detail and an elegant silhouette.
The overall tone is polished and sophisticated, pairing classical bookish authority with a contemporary fashion sensibility. Its bright, high-contrast rhythm conveys elegance and restraint, reading as premium and composed rather than casual or rustic.
The design appears intended to deliver a modern interpretation of classic high-contrast serif typography: strong verticals, delicate hairlines, and graceful terminals that feel tailored for contemporary editorial and brand-driven work.
In text settings the thin strokes and sharp joins create a sparkling page color, with distinctive swash-like touches on select glyphs (notably in the Q and several descenders) that add personality without turning into a script. The design rewards generous sizing and careful spacing where the hairlines can remain clear and consistent.