Sans Normal Afbew 17 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: branding, posters, headlines, interfaces, signage, modern, dynamic, clean, technical, sporty, forward motion, clean emphasis, modern utility, brand impact, oblique, geometric, rounded, crisp, austere.
A slanted sans with clean, monoline construction and rounded, geometric curves. The letterforms show a steady, even stroke and a compact, efficient rhythm, with gently rounded terminals and smooth joins. Uppercase shapes read broad and stable, while lowercase forms stay simple and sturdy, keeping counters open and proportions consistent. Numerals are straightforward and legible, matching the same oblique stance and minimal detailing for a cohesive set.
Well-suited for headlines, brand marks, and promotional typography where an energetic, modern voice is needed. It can also serve in UI labels, wayfinding, and product graphics that benefit from clean shapes and a consistent italic emphasis. In longer passages it will read best at comfortable sizes where the slanted texture remains clear and not overly dense.
The overall tone is modern and purposeful, with a forward-leaning posture that suggests speed and momentum. Its restrained geometry and lack of ornament keep it pragmatic and contemporary, giving it a slightly technical, no-nonsense feel.
The design appears intended to provide an always-italic sans that feels contemporary and fast, pairing geometric roundness with straightforward construction. It prioritizes clarity and consistency over expressive stroke modulation, aiming for a practical, modern voice that stands out through its oblique stance.
The consistent slant and smooth curves create a uniform texture in running text, while the simplified shapes help maintain clarity at display sizes. Round letters (like O/C/G) emphasize the geometric underpinning, and the set keeps a tight, disciplined feel rather than a calligraphic one.