Sans Other Adlid 11 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Vilanders' by Edignwn Type; 'Fox Bison' by Fox7; 'Bourton', 'Bourton Hand', and 'Burford' by Kimmy Design; and 'MVB Diazo' by MVB (names referenced only for comparison).
Keywords: posters, headlines, packaging, kids, branding, playful, chunky, cartoon, friendly, retro, display impact, friendly tone, novelty flair, brand character, rounded, bouncy, quirky, soft, informal.
A heavy, rounded sans with compact proportions and softly bulging strokes. Letterforms lean on simple geometric bodies with frequent angled or wedge-like terminals that create a cut-paper, slightly notched look. Curves are broad and smooth, counters are fairly tight, and joins stay sturdy, producing a dense, high-impact texture. The rhythm is intentionally irregular in small details (corners, terminals, and a few asymmetries), which adds personality while keeping overall shapes consistent and legible at display sizes.
Best suited for short, high-impact settings such as posters, titles, packaging callouts, and expressive branding. It also fits playful editorial headers and kids-oriented materials where warmth and punch matter more than long-form readability.
The tone is upbeat and informal, with a cartoonish, poster-like confidence. Its chunky silhouettes and playful terminal cuts feel friendly and slightly mischievous, suggesting a retro novelty sensibility rather than a sober corporate voice.
The design appears intended to deliver maximum presence with approachable, rounded forms, using quirky terminal cuts and stout counters to create a distinctive display voice. It prioritizes character and immediacy, aiming for a fun, attention-grabbing impression in larger sizes.
The figures are bold and rounded, matching the alphabet’s weight and softness, making the overall set feel cohesive for headlines that mix text and numerals. The design’s visual interest comes less from contrast and more from shape quirks—angled ends, softened corners, and subtly uneven contours that keep lines of text lively.