Sans Normal Olnop 10 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Mazot' and 'Salda' by Hurufatfont (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, contemporary, friendly, straightforward, sporty, impact, clarity, modernity, brand voice, simplicity, geometric, rounded, compact, blocky, high impact.
A heavy, geometric sans with broad, rounded bowls and a compact, efficient footprint. Strokes are consistently thick with little visible modulation, and terminals are mostly squared-off with occasional soft rounding in curves. Counters are relatively tight, contributing to strong color and high impact, while the curves in C/G/O and the lowercase e maintain smooth, circular construction. The uppercase set reads sturdy and stable; the lowercase is simple and functional with single-storey a and g and an open, clean rhythm.
Best suited to display sizes where its strong stroke weight and tight counters can deliver maximum presence—headlines, posters, logos, packaging, and wayfinding/signage. It can also work for short UI labels or badges where emphasis is needed, but extended small text may feel dense.
The overall tone is confident and contemporary, with a friendly, approachable edge coming from the rounded geometry. Its dense weight and compact spacing feel assertive and energetic, lending a sporty, no-nonsense voice that still avoids harshness.
The design appears intended to deliver a modern, highly legible geometric voice with strong visual weight and compact, brand-forward shapes. It emphasizes clarity, impact, and consistency across uppercase, lowercase, and numerals for attention-grabbing typography.
Distinctive shapes like the diagonal-legged R, the wide-armed W, and the compact S/Z add punch without breaking consistency. Numerals follow the same robust geometry, with clear, simplified forms that prioritize solidity over delicacy.