Sans Contrasted Hyhy 7 is a very bold, wide, very high contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, editorial covers, dramatic, editorial, retro, assertive, playful, maximum impact, distinct texture, poster display, brand voice, stencil cuts, ink traps, notched, wedge terminals, high-impact.
A heavy display face built from compact, blocky forms interrupted by deliberate internal cut-ins and tapered wedges. The outlines stay largely geometric and upright, but the strokes are carved with sharp triangular bites that create strong light–dark modulation and a distinctive notched silhouette. Curves (as in C, O, S) are broad and stable, while joins and terminals often resolve into pointed wedges, giving counters and apertures a sculpted, almost stencil-like feel. Spacing reads relatively tight in text, with chunky verticals and simplified lowercase shapes that prioritize mass and pattern over fine detail.
Best suited to large sizes where its carved interior details and strong contrast can read clearly—such as posters, headlines, cover typography, brand marks, and packaging. It can also work for short editorial callouts or display settings where a distinctive texture is desired, but it is less appropriate for long passages at small sizes due to its dense weight and tight internal detailing.
The overall tone is bold and theatrical, with a slightly mischievous, poster-ready energy. The repeated cut shapes add a crafted, retro-display flavor that feels simultaneously industrial and graphic, lending a sense of drama and punch to headlines.
The design appears intended to deliver maximum impact through mass and contrast, while differentiating itself with systematic wedge-like cut-ins that create a recognizable texture. It aims for a display voice that is bold, graphic, and memorable, trading neutrality for character.
The most defining motif is the recurring internal slicing that appears across many letters and figures, producing a consistent rhythm of black slabs and sharp negative wedges. Numerals follow the same carved logic, keeping the set visually unified and highly attention-grabbing.