Sans Normal Takiz 2 is a regular weight, wide, high contrast, upright, normal x-height font.
Keywords: headlines, editorial, magazines, branding, posters, elegant, refined, classic, literary, elegance, editorial tone, premium branding, display clarity, crisp, sharp, clean, open, calligraphic.
A crisp, high-contrast roman with smooth, round bowls and sharply tapered terminals. Strokes transition from hairline-thin to firm verticals, giving letters a polished, slightly calligraphic rhythm while remaining clean and uncluttered. Capitals feel broad and composed with open counters, and the lowercase maintains a balanced, readable structure with a single-storey “g” and a modestly sized, round i/j dot. Numerals show the same contrast and curvature, with several figures featuring fine, delicate entry/exit strokes.
This style is well suited to editorial design—magazine headlines, section openers, pull quotes, and book or journal titling—where high contrast and refined curves can read as premium. It also fits branding and packaging that aims for a classic, upscale voice, and works effectively in large-format applications like posters.
The overall tone is cultured and refined, with a quiet sense of luxury typical of print-oriented typography. It suggests formality without stiffness, lending a poised, literary character to headlines and short passages.
The design appears intended to deliver an elegant, print-classic look with modern cleanliness: high contrast for sophistication, rounded construction for smoothness, and sharp terminals for crispness in display settings.
Curves are smoothly drawn and consistent, while joins and terminals stay sharp, creating a precise, engraved-like finish. Spacing appears generous in display sizes, and the contrast makes the thinnest strokes visually prominent against the background.