Slab Contrasted Isgo 3 is a bold, narrow, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, signage, branding, packaging, vintage, western, poster, sturdy, authoritative, retro impact, display clarity, print flavor, rugged branding, slab serif, bracketed, compact, high waistline, ball terminals.
A compact slab-serif with heavy, squared serifs and noticeable bracketing that softens the joins into the stems. Strokes are robust with a clear but not extreme contrast, and the overall proportions are condensed with tight counters and a firm vertical rhythm. The design favors blunt terminals and blocky structure, while select glyphs introduce rounded details (notably ball terminals on forms like j and some numerals), giving the face a slightly quirky, print-driven texture. Numerals are weighty and attention-grabbing, matching the headline-oriented color of the letters.
Best used for headlines, posters, signage, and branding where a dense, impactful word shape is desirable. It can also work for short bursts of copy—subheads, pull quotes, labels, and packaging text—where a vintage slab-serif presence supports the message without needing delicate detail.
The tone reads bold and nostalgic, recalling 19th–early 20th century display printing and wood-type–influenced slabs. It feels confident and a bit theatrical—well-suited to settings that want a traditional, rugged voice rather than a neutral one.
The design appears intended as a characterful display slab that combines compact proportions with sturdy, bracketed serifs to achieve strong impact and a historically flavored voice. Its detailing suggests a goal of evoking classic printed ephemera while staying legible and visually cohesive in bold settings.
In text lines, the compact spacing and strong serifs create a dark, punchy typographic color that holds together best at larger sizes. The mix of squared slabs with occasional rounded terminals adds character and helps break up the otherwise strict geometry.