Sans Normal Yiruh 10 is a very bold, wide, very high contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, logo marks, labels, playful, handmade, vintage, rustic, crafty, handmade texture, display impact, retro feel, informal tone, crafted branding, rough edges, inked, blobby, irregular, chunky.
This typeface uses heavy, ink-like strokes with noticeably uneven contours and softened corners, creating a stamped or brush-cut silhouette. Curves are broadly rounded and open, while straighter strokes feel slightly wavy, giving the overall texture a hand-printed look rather than a geometric finish. Letterforms are generally roomy with generous counters, but widths vary from glyph to glyph, producing a lively rhythm in words and lines. Numerals follow the same chunky, irregular construction, maintaining consistent color and presence in text.
Best suited for short, high-impact settings where texture and personality are assets—such as posters, display headlines, product packaging, labels, and branding accents. It can also work for large pull quotes or signage where the handmade look helps establish an informal, crafted identity.
The overall tone is casual and expressive, with a tactile, analog character that reads as craft-driven and slightly retro. Its irregular edges and bouncy spacing lend it an approachable, friendly voice that feels more handmade than industrial.
The design appears intended to simulate a bold, hand-printed or stamped style with deliberate irregularity, prioritizing warmth and tactility over polished uniformity. Its broad, rounded forms and uneven edges suggest a goal of creating a distinctive display voice that feels human and analog.
In the sample text, the dark color and uneven outlines create strong texture at the line level; this adds personality but can dominate when set in long passages. The irregular widths and stroke edges contribute to a jittery, organic cadence that works best when the texture is part of the intended aesthetic.