Serif Other Haje 10 is a bold, normal width, high contrast, upright, short x-height font.
Keywords: display, headlines, book covers, packaging, posters, storybook, whimsical, retro, folksy, friendly, personality, nostalgia, warmth, bracketed, soft serifs, calligraphic, rounded, bouncy.
A compact, high-contrast serif with softly bracketed, flared terminals and rounded joins that give the forms a carved, hand-touched feel. Strokes swell through curves and taper into small wedge-like serifs, producing a lively rhythm and slightly uneven color across words. Proportions are compact with a short x-height, generous counters, and subtly irregular details in curves and terminals that keep the texture animated. Numerals and capitals follow the same tapered, slightly bulbous stroke behavior, maintaining a cohesive, decorative text color.
Best suited to display settings such as headlines, titles, and short passages where its decorative modulation and soft serifs can be appreciated. It works especially well for book covers, editorial openers, posters, and packaging where a friendly, retro or storybook voice is desired, and is less ideal for dense small-size text where the lively stroke contrast may become busy.
The overall tone is warm and playful, with a vintage, storybook character that feels more human than mechanical. Its buoyant curves and soft serifs read as charming and a little theatrical, suggesting craft, tradition, and lighthearted personality rather than strict formality.
The design appears intended to blend classic serif structure with a hand-influenced, ornamental finish—prioritizing charm and personality over strict neutrality. Its tapered terminals and softened serifs aim to evoke an old-time, narrative mood while remaining legible in prominent sizes.
The face shows a strong internal rhythm driven by swelling stems and tapered ends, which creates noticeable sparkle in longer lines. Round letters (O, C, G) and diagonals (K, V, W, X) emphasize the calligraphic modulation, while the small serifs and curved terminals help prevent the texture from feeling rigid or overly sharp.