Sans Normal Okmed 13 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'FS Koopman' by Fontsmith, 'Reyhan' by Plantype, 'Identidad' by Punchform, and 'Eloquia' by Typekiln (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, friendly, confident, straightforward, clean, clarity, impact, modernity, versatility, geometric, rounded, monoline, compact, stable.
A sturdy geometric sans with monoline strokes and rounded bowls, paired with crisp, squared terminals. Curves are smooth and broadly circular (notably in C, O, Q, and 8), while diagonals and joins stay clean and economical, producing a compact, high-impact silhouette. Counters are moderately open and the overall spacing reads even, giving the design a solid rhythm in both uppercase and lowercase. Numerals are simple and contemporary, with a clear, highly legible set of forms.
Best suited to headlines, logos, and short-to-medium display text where strong presence and clean geometry are desirable. It also fits wayfinding and signage applications that benefit from simple, robust letterforms and consistent spacing.
The tone is modern and approachable, projecting clarity and confidence without feeling overly technical. Its rounded geometry keeps it friendly, while the firm weight and tidy shapes add a sense of reliability and emphasis.
The design appears intended as a versatile, contemporary sans that balances geometric roundness with practical, no-nonsense construction. It aims for high visual impact and straightforward readability, making it suitable for brand-forward communication and clear informational typography.
Lowercase forms follow familiar, utilitarian constructions with single-storey shapes where expected (e.g., a and g), supporting quick recognition at display sizes. The ampersand is compact and sturdy, matching the font’s overall blocky, geometric feel.