Sans Faceted Bera 7 is a very bold, normal width, low contrast, upright, tall x-height font visually similar to 'FF Clan' by FontFont, 'Gilam' by Fontfabric, and 'Futo Sans' by HB Font (names referenced only for comparison).
Keywords: sports branding, posters, headlines, team apparel, gaming ui, athletic, industrial, arcade, authoritative, retro, impact, durability, signage, brand mark, display clarity, blocky, octagonal, chamfered, angular, compact.
A heavy, block-built sans with octagonal, chamfered corners and planar facets that replace curves across the design. Strokes are consistently thick with squared terminals, creating a dense, high-impact texture, while counters tend toward rectangular or polygonal openings. Proportions are sturdy and compact with a notably tall lowercase, and spacing reads tight and efficient in all-caps settings. Numerals and capitals follow the same faceted geometry for a uniform, stenciled-in-metal feel without true stencil breaks.
Best suited to display roles where strong silhouettes matter: sports identities, team apparel, posters, packaging, and bold UI moments such as game titles or menu headers. It can work for short bursts of text in large sizes, but its dense forms and tight interior spaces are most effective in headlines rather than extended reading.
The faceted geometry and packed weight give the font a tough, no-nonsense tone that feels sporty and industrial at once. Its sharp corners and retro block rhythm also evoke arcade-era display typography and scoreboard signage, projecting energy, grit, and confidence.
The design appears intended to deliver maximum impact through a simplified, geometric construction that reads like cut metal or molded plastic. By standardizing chamfered corners and minimizing curvature, it aims for durability, legibility at distance, and a distinctive, emblematic presence.
Diagonal corner cuts create a consistent "machined" rhythm from glyph to glyph, helping the face stay cohesive at large sizes. The lowercase adopts the same angular logic as the caps, which reduces softness and keeps text looking bold and emblematic rather than conversational.