Sans Normal Akluw 10 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Madani' by NamelaType and 'Hundred Ligature' by Patria Ari (names referenced only for comparison).
Keywords: headlines, branding, packaging, posters, signage, friendly, modern, confident, clean, approachable, modernize, maximize impact, simplify forms, brand voice, geometric, rounded, high contrast, tight apertures, compact.
A compact, geometric sans with heavy, even-looking strokes and rounded curve construction. Counters are small and tightly controlled, giving letters a dense, sturdy footprint, while joins and terminals read mostly clean and squared with softened curvature where forms turn. Round letters (O, C, G) lean toward near-circular shapes; diagonals (V, W, X, Y) are crisp and strongly weighted. Overall spacing feels tight and efficient, producing a solid block of text with a steady rhythm.
Best suited to headlines, branding, packaging, and poster work where its dense weight and geometric clarity create strong impact. It can also work for short UI labels and signage when sizes are generous enough to preserve counter clarity.
The tone is modern and friendly, projecting confidence without feeling aggressive. Its rounded geometry and compact proportions give it an approachable, contemporary voice that suits everyday branding as well as utility-forward communication.
The design appears intended as a contemporary, all-purpose geometric sans that prioritizes bold presence and clean construction. It aims to deliver a friendly, efficient texture with consistent shapes across letters and numerals for cohesive display typography.
Uppercase forms are assertive and broad-shouldered, while lowercase maintains a sturdy, simplified structure (single-storey a and g). Several characters show closed or narrow apertures (notably e and s), which reinforces the dense texture at display sizes. Numerals are similarly geometric and weighty, designed to match the letterforms’ compact presence.