Sans Normal Asdud 17 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui text, body text, editorial, signage, presentations, neutral, modern, clean, functional, friendly, readability, versatility, clarity, approachability, rounded terminals, open apertures, low contrast, even rhythm, geometric.
A clean sans with low contrast and largely monoline strokes, built from simple geometric curves and straight segments. Round letters like O, C, and G read as near-circular, while verticals and horizontals stay crisp, producing an even, steady texture in text. Counters are open and generous, and terminals tend to resolve in softly rounded ends rather than sharp cuts. The lowercase is straightforward and highly legible, with single-storey a and g, a compact ear on g, and a short-armed t; numerals are similarly plain and balanced, with a simple, open 4 and rounded 6/8/9 forms.
Well-suited to interface copy, product labeling, wayfinding, and general-purpose print or on-screen text where a steady, unobtrusive sans is desired. It also works effectively for headings when paired with generous tracking, keeping a crisp, modern feel without becoming overly clinical.
The overall tone is neutral and contemporary, aiming for clarity over personality. Its rounded finishes and open shapes add a mild friendliness, while the consistent stroke behavior keeps it practical and restrained.
Likely designed as a versatile, everyday sans focused on clear forms and consistent spacing, prioritizing readability and broad applicability. The rounded terminals and simple single-storey lowercase suggest an intent to stay approachable while remaining clean and efficient in continuous text.
The design maintains a consistent rhythm across mixed-case settings, with clear separation between similar forms (e.g., I vs. J, O vs. 0 in context). Curves are smooth and uniform, and joins stay uncomplicated, supporting a calm, uncluttered reading experience.