Sans Normal Vegoh 7 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: branding, packaging, posters, headlines, social media, friendly, casual, playful, approachable, lively, warmth, informality, approachability, handwritten feel, display impact, rounded, brushy, handwritten, soft terminals, humanist.
A rounded, italic sans with a handwritten, brush-like construction and consistently low contrast. Strokes feel slightly tapered and end in soft, blunted terminals, giving the letters a smooth, inked look rather than a geometric or mechanical finish. Counters are open and generous, curves are full and circular, and the rhythm is springy with subtle width variation across glyphs that reinforces an informal, drawn quality. Overall proportions are balanced and readable, with a steady baseline presence and gently slanted forms.
It works well for short to medium-length text where an approachable, personable voice is needed—such as branding, packaging, posters, and social media graphics. The italic, handwritten feel also makes it effective for pull quotes, menu-style headings, and informal editorial accents, especially at display sizes where the rounded brush details can be appreciated.
The typeface projects an easygoing, friendly tone with a casual, conversational energy. Its soft curves and brushy terminals make it feel welcoming and lively, suited to upbeat messaging rather than formal or technical content.
The design appears intended to deliver a clean sans structure with the warmth of handwriting, combining straightforward letterforms with soft, brush-like terminals and a consistent forward slant. Its emphasis is on friendliness and legibility while preserving an expressive, informal texture.
Uppercase forms remain simple and rounded, while the lowercase shows more handwritten character in letters like a, g, and y, helping the font feel expressive without becoming overly decorative. Numerals match the same smooth, rounded stroke behavior and maintain clear differentiation at text sizes.