Sans Normal Hidah 1 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, branding, packaging, education, headlines, friendly, casual, playful, warm, approachable, readability, friendliness, simplicity, informality, softness, rounded terminals, soft curves, humanist, informal, smooth.
A rounded sans with smooth, continuous curves and softened stroke endings throughout. Strokes stay fairly even, with modest modulation and a slightly hand-drawn steadiness that avoids looking rigidly geometric. Counters are open and forms are broadly circular, while spacing and widths vary enough to create an easy, conversational rhythm in text.
Well-suited for UI labels, onboarding screens, and app or web copy where a friendly tone is desired. It can work effectively in children’s materials, educational content, casual branding, and packaging that benefits from softness and approachability. It also fits headlines and short-to-medium passages in editorial or marketing contexts that want a light, personable texture without becoming decorative.
This font reads as friendly and approachable, with a casual, human tone rather than a strictly engineered one. The rounded terminals and soft curves give it a gentle, playful warmth that feels informal but still clear.
The design appears intended to deliver a clean sans-serif voice with extra softness and personality, using rounded terminals and gentle curves to reduce sharpness and visual tension. It aims for straightforward legibility while maintaining a relaxed, human feel suitable for everyday messaging.
The numerals and lowercase keep the same rounded, simplified construction as the uppercase, reinforcing a cohesive, gentle texture in mixed settings. The overall impression remains clean and uncluttered, with terminals and joins consistently softened for a uniform feel across the sample text.