Sans Normal Kirad 9 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Giane Gothic sans' by XdCreative (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, dynamic, confident, modern, energetic, impact, momentum, modern clarity, attention, oblique, geometric, clean, rounded, open apertures.
A heavy, oblique sans with broadly proportioned letterforms and smooth, low-contrast strokes. Curves are built from clean circular/elliptical geometry, producing round counters and an even rhythm, while joins and terminals stay crisp and unadorned. The overall footprint is wide with generous internal space; punctuation and figures match the same forward-leaning, sturdy construction for a cohesive texture in lines of text.
Well suited to high-impact applications such as headlines, promotional graphics, sports and fitness branding, and bold packaging where a dynamic slant helps create momentum. It can also work for short bursts of text in signage or UI callouts where legibility and a strong voice are needed.
The strong slant and broad stance give the font a sense of motion and urgency, reading as sporty and contemporary. Its weight and simplified geometry feel assertive and practical, projecting confidence without becoming decorative.
The design appears intended to combine geometric clarity with an emphatic, forward-leaning stance, delivering a contemporary sans optimized for attention and motion. Its wide proportions and robust strokes suggest a focus on display settings where presence and speed are key.
The italic angle is consistent across uppercase, lowercase, and numerals, helping long lines maintain a steady forward flow. Round characters (like O/0 and o) keep an even, smooth silhouette, while diagonals (V/W/X/Y/Z) emphasize the energetic, engineered look.