Script Atrem 14 is a bold, very narrow, high contrast, upright, very short x-height font.
Keywords: headlines, packaging, logo, posters, greeting cards, friendly, playful, handmade, retro, whimsical, hand-lettered feel, display impact, friendly tone, brand charm, brushy, bouncy, looping, rounded, casual.
A casual brush-script with rounded forms, compact proportions, and a lively, hand-drawn rhythm. Strokes show pronounced thick–thin modulation, with heavier downstrokes and tapered entries/exits that suggest a flexible pen or brush. Letterforms are mostly upright with gentle curves, frequent loops in ascenders/descenders, and soft terminals; connections appear in many lowercase pairs but are not strictly continuous across all letters. Capitals are prominent and decorative, while numerals share the same cursive, slightly irregular stroke logic for a cohesive set.
Best suited to display settings such as branding wordmarks, packaging labels, posters, social graphics, and greeting-card style messaging where a personable script voice is desired. It can work for short phrases or subheads in larger sizes, especially when you want a handcrafted feel and strong visual texture.
The overall tone is warm and approachable, with an energetic, slightly whimsical bounce that feels personal and crafted rather than mechanical. Its looping shapes and bold presence lend a vintage-leaning charm that reads as expressive and optimistic.
The design appears intended to deliver an expressive, brush-written script look with clear personality and decorative capitals, prioritizing charm and presence over strict uniformity. The looping construction and contrast aim to evoke a casual hand-lettered aesthetic appropriate for cheerful, branded statements.
The font relies on distinctive capital shapes and generous curves to create personality, while the lowercase maintains a steady cursive flow suited to short-to-medium text. Contrast and tapering create strong texture in lines of copy, so spacing and line length will meaningfully affect legibility at smaller sizes.