Sans Normal Eshy 10 is a very light, very wide, low contrast, italic, tall x-height font.
Keywords: display, headlines, branding, logotypes, editorial, airy, modern, elegant, minimal, futuristic, sleek display, modern branding, minimal elegance, spacious texture, monoline, rounded, open apertures, clean, geometric.
This typeface is a monoline sans with rounded, elliptical bowls and a consistent, gently slanted construction. Strokes are extremely thin and even, with smooth curves and clean joins that keep counters open and legible despite the light weight. Proportions skew wide, with generous horizontal spacing and a tall, prominent lowercase presence; terminals are simple and unadorned, and round letters read as near-oval forms rather than perfect circles.
It performs best in display contexts such as headlines, short passages, brand marks, and fashion or lifestyle editorial where a light, spacious texture is desirable. It can also work for UI accents, navigation labels, and large-format signage when set with ample size and contrast.
The overall tone is quiet and refined, with a contemporary, design-forward feel. Its light touch and smooth geometry suggest a sleek, sophisticated voice—more atmospheric than emphatic—suited to polished, modern branding.
The design appears intended to deliver a contemporary geometric look with an emphasis on lightness, spacious proportions, and smooth round forms. The italic slant and restrained detailing prioritize elegance and motion over utilitarian density, aiming for a refined modern voice in prominent typographic roles.
Round glyphs (like O/o/0 and 8/9) emphasize symmetrical, continuous curves, while diagonals in A/V/W/X/Y keep a crisp, technical rhythm. The thin strokes and open shapes create a high air-to-ink ratio that looks especially delicate at smaller sizes or on low-contrast backgrounds.