Sans Normal Eddim 7 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, branding, headlines, packaging, editorial, clean, modern, technical, neutral, efficient, legibility, modernity, clarity, speed, oblique, rounded, open apertures, uniform strokes, crisp terminals.
A slanted, low-contrast sans with smooth, rounded curves and largely uniform stroke weight. Letterforms are built from simple geometric arcs and straight stems, with open apertures and generous internal counters that keep shapes clear. Terminals are clean and unadorned, and the overall rhythm is even, with a straightforward, contemporary construction across capitals, lowercase, and numerals.
Well-suited for interface labels, product branding, and contemporary editorial settings where an italic voice is needed without becoming decorative. It also works for short headlines, captions, and numeric-heavy contexts thanks to its clear counters and consistent construction.
The tone is modern and matter-of-fact, leaning more functional than expressive. Its consistent oblique stance adds a sense of forward motion and speed while remaining restrained and businesslike.
The design appears intended to provide a clean italic companion style that stays highly legible and structurally simple. Its geometry and uniform stroke behavior suggest a focus on clarity and a contemporary, system-friendly look rather than calligraphic flair.
Capitals stay simple and legible, while the lowercase maintains clear differentiation between similar forms through open bowls and apertures. Numerals follow the same streamlined, rounded logic, giving text and figures a cohesive, contemporary feel.