Script Asgiv 7 is a regular weight, narrow, high contrast, italic, short x-height font.
Keywords: wedding, invitations, branding, editorial, packaging, elegant, romantic, classic, refined, airy, formality, elegance, calligraphy, invitation, calligraphic, swashy, looping, slanted, delicate.
A formal, calligraphic script with a pronounced rightward slant and crisp thick–thin modulation. Strokes taper to fine points with teardrop-like terminals, and curves are drawn with smooth, continuous motion that suggests a pointed-pen influence. Letterforms are relatively narrow with tall ascenders/descenders and an overall light, airy rhythm; capitals show more flourish through extended entry/exit strokes and occasional loops. In text, the forms sit evenly on the baseline with consistent curvature and controlled contrast, while joins and crossings remain clean and uncluttered.
Well-suited to wedding suites, formal invitations, certificates, and other ceremonial pieces where a classic script voice is desired. It can also work for boutique branding, beauty or fragrance packaging, and editorial pull quotes or headlines where elegance is more important than compact, long-form readability.
The font conveys a polished, romantic tone associated with invitations and traditional correspondence. Its flowing strokes and restrained flourishes feel poised and courteous rather than playful, giving the writing a graceful, upscale character.
The design appears intended to emulate neat, formal handwriting with a calligrapher’s contrast and graceful movement, balancing decorative capitals with a more regular lowercase for practical setting. Its proportions and stroke modulation aim to produce an upscale, traditional script texture in both short phrases and display lines.
Capitals are the main display feature, using larger loops and sweeping strokes for emphasis, while lowercase remains comparatively restrained for readability. Numerals echo the script logic with curving forms and tapered terminals, matching the overall calligraphic texture.