Sans Superellipse Ponog 3 is a bold, very narrow, low contrast, upright, normal x-height font visually similar to 'Vintage Whiskey' by Vozzy (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, logos, industrial, condensed, utilitarian, modern, space saving, impact, systematic, technical, rounded corners, rectilinear, uniform weight, compact, sturdy.
A compact, condensed sans with a squared, superellipse construction: curves are pulled into rounded-rectangle bowls and terminals, producing a crisp, engineered silhouette. Strokes are heavy and largely uniform, with tight apertures and minimal interior modulation, giving the letters a dense, economical color. The uppercase is tall and narrow with restrained joins; the lowercase follows the same rectilinear logic with single-storey forms and compact counters. Figures are similarly narrow and sturdy, with squared curves and clear, blocky structure.
Best suited to short, high-impact settings where condensed width and strong presence are assets: headlines, posters, branding marks, packaging labels, and wayfinding or industrial-style signage. It can also work for UI labels or badges where a compact, sturdy word shape is desirable, while longer text may benefit from larger sizes and generous leading.
The overall tone is functional and industrial, with a slightly retro technical flavor reminiscent of labeling, equipment markings, and compressed headline typography. Its rounded corners keep it from feeling harsh, but the tight spacing and boxed curves maintain a purposeful, no-nonsense attitude.
The design appears intended to deliver maximum impact and economy of space through condensed proportions and a rounded-rectilinear geometry. It prioritizes a consistent, manufactured look that stays cohesive across uppercase, lowercase, and numerals for practical display typography.
Many rounded shapes (C, O, Q, 0) read as rounded rectangles rather than true ovals, reinforcing a systematic, modular feel. The design’s narrow proportions and dense counters create strong vertical rhythm in text, especially in all-caps or tightly set headlines.