Sans Rounded Hidi 2 is a regular weight, normal width, monoline, upright, normal x-height font visually similar to 'Almarose' by S&C Type, 'TT Norms Pro' by TypeType, and 'URW Geometric' by URW Type Foundry (names referenced only for comparison).
Keywords: ui text, app design, branding, signage, packaging, friendly, modern, clean, approachable, playful, approachability, clarity, modernity, versatility, rounded, soft, geometric, open counters, even rhythm.
This font is a rounded, monoline sans with soft terminals and a clean, contemporary build. Strokes stay consistently even, with smooth curves and squared-off structure subtly softened by generous corner rounding. Proportions lean geometric with open bowls and counters, producing a clear, steady rhythm in both uppercase and lowercase. The lowercase is simple and highly legible, with single-storey forms where expected and minimal contrast; figures follow the same rounded, open construction for a cohesive text color.
It suits interface and product work where a friendly but professional voice is needed, such as UI labels, onboarding screens, and dashboards. The rounded construction also works well for contemporary branding, packaging, and wayfinding/signage where clarity and approachability are priorities.
The rounded terminals and simplified shapes give the typeface a warm, approachable tone that reads as modern and user-friendly. It feels casual without becoming novelty, balancing a tech-adjacent cleanliness with a light, welcoming friendliness.
The design appears intended to provide a contemporary sans with softened edges for comfortable reading and a welcoming personality. Its consistent stroke and rounded detailing suggest an emphasis on clarity, cohesion across cases and numerals, and an adaptable tone for digital and brand environments.
Round joins and terminals are consistently applied across diagonals and curves, which helps maintain a smooth texture in running text. The glyphs avoid sharp interior corners and keep apertures relatively open, supporting clarity at a range of sizes.