Sans Rounded Bivi 2 is a very bold, very wide, low contrast, upright, tall x-height font.
Keywords: posters, headlines, logos, packaging, kids media, playful, chunky, retro, toy-like, friendly, display impact, approachability, retro flavor, handmade feel, high presence, rounded, soft, blobby, bulky, ink-trap.
A heavy, rounded sans with soft, swollen strokes and gently squared counters. Corners are consistently rounded, and many horizontals and curves show slightly irregular, “puddled” edges that give a hand-rendered or stamped feel. Proportions are broad with roomy interiors; the lowercase is built on a tall x-height with compact ascenders/descenders, keeping text visually dense and even. Curves and joins are simplified and sturdy, producing a uniform, low-detail rhythm that stays legible at large sizes.
Best suited for display settings where its chunky presence and playful texture can be appreciated—posters, headlines, logos, packaging, and entertainment or kids-focused graphics. It can also work for short bursts of on-screen text, signage, or merch where a friendly, attention-grabbing voice is needed, rather than long-form reading.
The overall tone is friendly and humorous, with a tactile, homemade energy. Its inflated shapes and soft terminals suggest a retro arcade/toy aesthetic rather than a neutral corporate voice, making it feel approachable and bold without sharpness.
This design appears intended to deliver maximum impact with soft geometry and a slightly imperfect edge, combining a rounded display structure with a tactile, handmade finish. The goal seems to be bold visibility and character—expressive and approachable—over strict precision or minimalist neutrality.
The texture appears intentionally roughened, as if from a marker, screen print, or cast material, and this irregular edge becomes more noticeable as sizes increase. Round letters like O and Q read as squarish-rounded forms, while diagonals (V, W, X, Y) stay thick and stable, maintaining a consistent, chunky color across lines.